Giving back the spirit of Christmas
Almost 500 000 seniors spend Christmas alone, people who once used to make our Christmas’ beautiful and special. It’s in the right spirit to let them know that there’s still someone thinking of them at Christmas.
Kindness is the gift that keeps on giving
In conjunction with national foundation “Beauty of help”, a senior’s charity anyone could send a Penny Christmas bear with a personalised note to a lonely senior. Thousands and thousands of people did so and the foundation also saw a 400% increase in volunteers for the time of year. But most importantly thousands of lonely seniors felt the magic of Christmas again.